Wests Newmarket are a pillar of their local community, in operation since 1926, they are an Approved Used Car Dealer. In February 2018 Wests got in touch with us as their existing online presence was hard to use, it wasn’t responsive to mobile devices and it didn’t fit in with the company branding.
After agreeing on a plan and set of expectations for the project, we developed a bespoke car sales website. Wests used the AutoTrader system to list cars and sell to the public, and for their ease of use, they wanted a design that allowed them to upload vehicles to a single content management system and have them display on both their own website and AutoTrader’s website.
This was a rather unique request and our web design team jumped at the challenge. We were able to incorporate a feed from AutoTrader that regularly updated the car listings on the website with whatever was in the AutoTrader inventory. This meant that Wests were able to use their existing AutoTrader account to upload new vehicles to the website. They were able to continue to use a system they were already used to, without having to learn anything new, allowing them to focus on sales.
We now manage the website for Wests on an ongoing basis, building on the relationship we have built in the initial creation phase to ensure a consistent smooth running site that is regularly monitored and updated as and when needed.